Rupert Murdoch is at it again taking his frustration out at Google, Bing and other search engines. Â If the speech at the Beijing conference wasn’t enough, Murdoch has threatened to block search engines from indexing his news websites. Quite a nice way to say Thank you for getting 40-50% of traffic to his site.
Murdoch’s idea is to introduce aÂ subscriptionÂ based model for his news websites similar to conventional media? Though that means fewer hits to the websites, it would mean a larger revenue since the websites wouldn’t be solely beÂ dependent on advertising for their revenue. Murdoch may be a media mogul but he is misreading the current market scenario by not realizing the huge audience it creates for his conventional media businesses.
Good Luck Mr Murdoch, I anyways liked CNN better.